Packaging Design For INURA, A Beverage Company Start-Up in its Phase 1, Here The Goal was to help make it stand out on the shelves and create it's Packaging Identity.
Client
INURA
Role:
Packaging
Duration:
1 Week
Re-Branding and Designing Packaging for Tea/Herbal drinks at INURA.
This project posed a unique challenge that required multiple phases of ideation. The goal was to help the product stand out on the shelves and create its own packaging identity. The previous packaging was very dark and cluttered, so this time, the focus was on creating a more clean and cohesive look that could also complement the brand's nutritional aspect as an herbal drinks brand.
Re-Branding and Packaging amidst a dynamic environment
Client Management
Guidelines From The Brand
Here are some guidelines from the brand, As it's a Tea/Soft beverages the use of vibrant color pallet and Do's and Dont's,.